Measure overall influence/reachįollowers are one thing, and for some brands, they might not matter much. A tool like TwitterAudit analyzes user account and displays the number of fake or spam followers a person has. Whether an influencer buys them or just has a bunch of spam accounts following them, it’s a problem. Measure follower authenticityįake followers are very much a thing. But, the more advanced tools also show how quickly they gain or lose followers. A tool such as SocialBlade shows you a live graph with total followers that updates every few seconds. Generic Twitter influencer tools let you know how many followers a user has (which you can check simply by looking at someone’s profile). But, you can generally expect an influencer tool for Twitter to do one or more of the following: Measure follower count The tools vary in terms of quality and what they offer. It seems like there are as many different types of Twitter influencer tools out there as there are Twitter users. And they can help you find the influencer (or influencers) who will be an excellent fit for your brand.
Using a Twitter influencer tool can help you sort through the millions of users on Twitter. But there’s also plenty of fakes or people who made an account one day and quickly forgot all about it.
Among those accounts are several genuine influencers. After all, there are still hundreds of millions of accounts to sift through. That’s especially true for those who leverage Twitter Influencer tools.Įven though Twitter is smaller than other social platforms, finding the right influencers on it can still be a challenge. But, it’s still a worthwhile platform for brands that want to reach a particular audience. And, it isn’t seeing the explosive growth Instagram is experiencing.
As of October 2017, around 330 million people around the world use Twitter, according to CNN. Twitter doesn’t have the billions of users that Facebook does.
0 kommentar(er)
